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McDonald's US Sales Slow After Deal Push
McDonald's reports a slowdown in US sales, as fewer customers visited due to a lack of strong deals.
McDonald's US sales grew less than expected in the last three months of 2023. This news comes even after the company offered many deals. But these deals did not bring in enough customers.
CEO Chris Kempczinski stated that fewer loyal customers visited. The company did not promote its value deals well enough. Also, it pulled back on digital deals, which hurt sales.
McDonald's works to bring back these customers. The company plans new deals and better ways to share them. This could mean more value for your next McDonald's meal.
Source: Fox Business
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